Mia website
Created by
Jeremy Hickman
Introduction
Mia’s previous website suitable for their lead-generation objectives and they were generally unhappy with the overall design of the site.
Working with Strategic, who were Initially brought in to undertake a website review from a design, SEO, and lead generation perspective, I was ultimately asked to provide a series of new page designs for Mia to show how the existing design and branding could be repurposed to help overcome the shortcomings of their present site.
This led to me being asked to build a new site for Mia on WordPress, creating a bespoke theme using my new page designs – with inbound marketing, lead generation and SEO as priorities from the first line of code onwards.
The site includes prominent calls to action, landing pages and a blog, giving Mia all the collateral they require to generate the leads they’re seeking.
Bespoke Design
Tailor-made solution
Responsive
Mobile-first design
WordPress CMS
Open-source platform
PHP / jQuery
Custom scripts
Features
Style Tile
Mia's branding existed I introduced some key new styling elements alongside the existing logo when designing the new website. In order to ensure these new design elements are respected in future internal and external materials, the clients asked me to product a concise style guide for them to follow. I came up with this Style Tile.
Style Tile
Colours
#101f2c
RGB 16, 31, 44
#00bd9d
RGB 0, 189, 157
#0096e0
RGB 0, 150, 224
#85c400
RGB 133, 196, 0
#904997
RGB 144, 73, 151
Typography
-
Aa
Hind 300
fonts.google.com/specimen
Other projects
Responsive design
Responsive Web Design (RWD) allows a web page to be displayed differently depending on the size of the web browser it is being displayed on.
RWD has become essential for today's websites as the amount of mobile traffic now accounts for more than half of total internet traffic.
Find out more →
