Insolvency & Recovery Limited (IRL) wanted to replace their very old site which featured a poor design and navigation. They offer lots of useful information for clients facing financial problems and wanted to find a way to present this in a more accessible way.
Working closely with IRL Director Ken Touhey and his team, a new structure for the website was worked out. The structure grouped the services together under three logical business pillars which made the information much easier to access and understand.
Similarly, we started a new ‘Insights’ section which will include helpful articles about specific issues that may concern IRL’s customers.
Although the client had a logo, there was no specific brand style in place. Working with the client I refined the logo with slightly different colours and used this as a basis for the brand design which wraps around the new website to provide a cohesive look for the company.